Terry Smith’s work evokes a childlike delight and sense of wonder in most people. His signature painting style, which he calls “sports fantasy”, blends uncanny photo-realism with the unexpected and impossible. These elements are integral components in Terry’s creative process when it comes to logo designs, character creation, new product development and writing.
His distinctive approach to creative problem solving ensures that Terry’s project always reflects his unique originality. This is what made him an attractive talent when Matt Levine was building the creative team that constructed the brand identity for the San Jose Sharks.
Through Terry Smith Creations (TSC) merges Smith’s love of art and animation with his passion for sports. Over the years TSC has emerged as a leader in creating distinctive looks in the sports world. From logo, uniform and mascot designs for professional teams to corporate identities, product development and apparel designs for sports companies and manufacturers. TSC sports clients, in addition to the Sharks, have included: Adidas, Mizuno, Nike, Reebok, National Hockey League (NHL), Major League Soccer (MLS), American Basketball League (ABL), San Francisco 49ers, Los Angeles Lakers, Golden State Warriors, NBA on TNT, San Francisco Giants, Oakland Athletics, Mandalay Sports and Entertainment, San Jose SaberCats, San Jose Earthquakes, Fleer Corp, Stanford University, University of California at Berkeley and EA Sports.
TSC’s creative successes in the sports world allow Terry to expand into his other areas of interest, toys and entertainment. On the toy front TSC’s clients have included: Mattel, Playmates Toys Inc., and Workshop Toys.
On the entertainment front Terry’s passion is property development. His characters and stories have lead to development deals with major film studios like Universal Studios and Sony as well as video game giants like Electronic Arts, Sony Computer Entertainment of America and Activision. TSC currently has a large inventory of properties that range from children’s properties to adult sci fi. The company has continued to provide creative services for other companies in the entertainment and video game field like: Pacific Data Images (PDI/Dreamworks SKG), Universal Interactive, Konami, Ubi Soft, Namco, Sony Computer Entertainment and Fox.
On the product side, TSC has designed and produced a wide variety of items for its clients: posters, comics, baseball cards, action figures, sports apparel, sculptures, limited edition prints, animated shorts, board games, stop motion puppets, point of purchase displays, etc. (Visit http://www.terrysmithcreations.com/ to see archives of TSC’s creative services or http://tsclogos.com/ to see the latest logo updates.)